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Casper’s Ice Cream, the manufacturer of the Fat Boy brand of ice cream treats, came to Digital Slant with the idea for an old-fashioned ice cream parlor. Not a '50's style malt shop, mind you, but an elegant spot that would exude the warmth and timeless elegance of the 1920's and '30's...with some personality! |
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Digital Slant conceptualized and designed the logo for the ice cream shop and designed all interior and exterior graphics, including menus, posters, signage, and window graphics. We immediately realized that to capture the flavor of the time, we would need to do things they way they did back then -- by hand. Digital Slant commissioned and directed custom illustrations for use in the menus and artwork throughout Casper's. |
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Casper's Malt Shoppe is likely to be franchised regionally within the next two years. |
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